About Bloom

The local family
marketplace

Bloom connects parents with expert personal shoppers at family stores in their neighborhood. Better advice, better prices, better experience.

The problem

Family shopping is broken

Thousands of products, conflicting reviews, and no one to ask for help. Parents are overwhelmed. Meanwhile, local family stores have knowledgeable staff who know every stroller, car seat, and crib — but struggle to reach parents online.

The solution

Expert help, made accessible

Bloom gives parents AI-powered recommendations and connects them with local store experts for personalized consultations — by phone or video. Stores get a sales platform that turns their staff into expert personal shoppers.

How it works

Two sides, one marketplace

For parents

Tell Bloom about your family — ages, needs, budget. Get personalized product recommendations, build shopping lists, and book consultations with local experts.

For stores

Sync your POS inventory, let your staff earn commission on expert consultations, and reach parents who are ready to buy.

What we believe

Our values

Parents first

Every feature starts with a parent's real problem — not a product roadmap. We build what families actually need.

Local over big-box

Local family stores know their products better than anyone. We give them the technology to prove it.

AI that helps, not replaces

Our AI makes store staff more effective — pre-call briefings, product matching, inventory insights. The human expert stays at the center.

Shopping should feel good

No more doom-scrolling reviews at 2am. Get confident recommendations from people who know the products and your family's needs.

Ready to shop smarter?

Join parents who are discovering the best family gear with help from local experts.

Get started — it's freePartner with us

Questions? Reach out at support@mybloomfamily.com